Copywriting and Editorial Development
It's all very well having a great product with lots of exciting capabilities, but you have to be able to tell the story to your market in a convincing and effective manner. Copywriting has been rightfully called "salesmanship in print".
We understand the value of effective copy. Our team can help you to tell your story effectively through a variety of media and communication channels, always presenting your brand story and the exclusive advantages that only you can provide.
If you click on the links below you will see a few examples of copy that we have written for our clients, representing a wide range of communication channels. Some pieces are longer and more 'wordy', whilst others are short and punchy. This is dictated by the particular communication channel, how complex the subject is and what the overall objective of the communication piece is.
Of course, we wouldn't begin to write any copy until we have talked that through with you.
Check out these examples...
Velocity Networks
Editorial article for magazine - read full excerpt...
Patent Analysis
Media statement and press release - read full excerpt...
Lincoln Homes
Copy for marketing brochure - read full excerpt...
Anago
Product application case study - read full excerpt...
NZ Solar Heating
General page content for website - read full excerpt...
Velocity Networks
Copy for magazine advert - read full excerpt...
Millennium Plastics
Website feature article - read full excerpt...