Tags: whitakkers

Nov 30

Is Tip Top thicker than a slab of Cadbury Dairy Milk?

Online Marketing 1 feedback »
It amazes me that after the debacle of Cadbury reducing the size of their Dairy Milk slabs and the ensuing consumer outcry in social media circles, that Tip Top can consider pulling a similar stunt.In brief, Tip Top has reduced the size of the tubs of ce… more »

Tags: brand marketing, cadbury, marketing strategy, pricing strategy, social media, tip top, whitakkers