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Web 3.0 is happening as we speak
Online Marketing, Search Engine Marketing, Social Networking Add commentsYeah, I really believe we're morphing into web 3.0 right now. That's just my opinion, but let's look at the trends...
Web 1.0
We created our web presence through websites, giving us a 'shop window' to the world. This presence was static, isolated and in a 'silo'. The only interactive aspect was clients or suppliers logging in via password to do some basic B2B activities.
But the amount of information available to everyone has multiplied so fast that it makes our heads spin off our shoulders! Google came to the rescue and gave us the definitive, 'can't live without it' search engine.
Web 2.0
We start to connect with others on the net. Social media sites spring up, giving us unparalleled interpersonal connectivity and the ability to create our own communities of like-minded individuals. The age of information sharing arrived.
But there is so much information available right now that it's become a nightmare (or fulltime job) to manage it. Everyone knows what everyone else is doing, saying, thinking, complaining about, but we're a time-poor society and this information overload is freaking our brains out.
Enter Web 3.0...
We're seeing hundreds (thousands?) of applications being developed that enable us to manage the plethora of information hitting us each day. There are heaps of great add-ons for Twitter, FaceBook, RSS readers etc that all do their little bit for the greater good of organising information.
These apps are just the thin edge of the wedge and will evolve into far more sophisticated and intuitive tools. Google Labs is actively developing a number of new apps to 'organise the world's information', as their mission dictates. They are trend makers so we expect it from them.
Microsoft is not best known for it's trend setting, but rather for taking someone else's idea and trying to play catch-up. They have recently announced a new product in beta testing called Looking Glass which could play a major role in the quest for logical and useful organisation of information
And there's a cutting-edge technology developing called Augmented Reality... now that's very cool and very Web 3.0.
This is probably a contentious subject, so feel free to comment, agree or disagree.
7 comments
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§ website marketing
said on : 09/25/09 @ 16:46
This is good content that tells users about the new technology of web 3.0 that can make tasks like your search for movies and food faster and easier. Instead of multiple searches, you might type a complex sentence or two in your Web 3.0 browser, and the Web will do the rest. its very good stuff! -
§ Wayne Attwell®
said on : 09/25/09 @ 16:57
Thanks for your comment. Do you think it's Web 3.0 or an extension of 2.0? -
§ seo
said on : 09/29/09 @ 19:56
This blogs gets me something new everytime I visit. ISEARCH ENGINE OTIMIZATION CAN REALLY BOOST YOUR SALES UP. social bookmarking is an effective way to advetise your business to an unlimited number of people online. -
§ Sheldon (Marketing Consultant, Tauranga)
said on : 10/02/09 @ 15:17
I've barely come to grips with 2.0 and now you're telling me there's a 3.0? What's after that then? 4.0? When will it end Wayne, when will it end? -
§ Wayne Attwell®
said on : 10/02/09 @ 15:25
Ha ha. It's a pretty scary place dude! Don't shoot me, I'm just the messenger. I will speak to the Web3.0 architects and ask them to please delay the launch of 3.0 for you. -
§ web graphic design
said on : 10/09/09 @ 17:31
Nice article! My comment would only be that Last week I was in online conference with my friends and few potential client regarding use of web3.0. We got lot of argument each other about using and future of web3.0. Web 3.0 will win a free pass to Web 2.0 Export. Web 3.0, which is likely to be a pre-cursor of the real semantic web, is going to change this. What we mean by 'Web 3.0' is that major web sites are going to be transformed into web services - and will effectively expose their information to the world. -
§ Wayne Attwell®
said on : 10/12/09 @ 11:24
Thanks for your comment. It's great to hear how others see the web developing. Can you perhaps expand a little on your comment, "...major web sites are going to be transformed into web services - and will effectively expose their information to the world."

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