brand marketing blog

The previous post talked about tools to help you keep track of your online reputation. Another interesting aspect is to understand how much influence and impact you, your company or brand are having within the Twittosphere.

There is a novel new social media tool called Twitalyzer that gives you to the ability to measure your impact and success in Twitter.

Twitalyzer is a unique tool that will evaluate the activity of any Twitter user and generate a simple, well explained report on relative influence, signal-to-noise ratio, generosity, velocity, clout, and other useful measures of your success in social media.