Tags: outdoor billboards

Sep 07

Is this the worst outdoor billboard ever?

Advertising, Brand Marketing 1 feedback »
What was Tony Kerapa of Harcourts Real Estate thinking when he crafted this billboard? It suggests to me that he's in the business of moving furniture. I know he's a real estate salesman but his billboard misses several key messages completely. Here are… more »

Tags: advertising, harcourts, outdoor billboards, real estate marketing, unique value proposition