brand marketing blog
- Wayne Attwell is a senior brand strategist at Bold Horizon. His involvement in social network marketing, search engine optimisation and email marketing is helping organisations across the world improve their marketing performance.
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Contents
- Why you can’t afford to ignore brand strategy
- Social media pressure stymies WELLYWOOD sign
- Can social media save Wellington from Wellywood?
- WELLYWOOD sign – a fatal branding faux pas?
- Is the first mover advantage a fact or fallacy?
- Paid search numbers to make advertisers stand up and take notice
- Flipping book publishing makes sense in our mobile-centric world
- Google puts the hard word on article marketing
- Bold Horizon National Contemporary Art Award back for 2011
- There’s no business like supermarket business - allegedly
- FaceBook announces important changes to pages
- Is Google strangling organic SEO in its quest of profit?
- How to blog more effectively than me...it's not too hard!
- Hamilton shares its passion for branding with molecule logos
- The Warehouse has a good handle on their brand essence
- Pros and cons of social media marketing
- Social media playing a role in Waikato local body elections
- Patience is an online virtue, but search engine optimisation speeds things up
- Tourism marketing is alive and well in the Waikato
- The long term value of organic search engine optimisation
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